Position Description:
The Vice President of Marketing shall be responsible for overseeing all marketing, communications, and branding efforts for the International Student Association. The Vice President of Marketing’s primary responsibility is to manage ISA’s public image and ensure consistent, effective communication across all platforms.

• Develop and implement marketing strategies that support ISA programs and organizational goals
• Oversee all ISA communications, including social media, website content, and promotional materials
• Maintain and ensure consistent use of ISA branding across all platforms and materials
• Manage ISA’s online presence and ensure content remains current, accurate, and accessible
• Coordinate marketing efforts across committees to ensure consistent messaging
• Collaborate with Executive Committee members and committee leaders to promote events and initiatives
• Support the development of marketing campaigns that promote cultural awareness and student engagement
• Review and approve ISA communications prior to distribution
• Report directly to the ISA President and primary ISA Advisor, meeting regularly to discuss marketing strategies and organizational needs

Meeting Requirements:

Preferred Experience:

• Demonstrate strong communication and organizational skills
• Experience with social media management and content creation
• Ability to manage multiple projects and deadlines
• Attention to detail in written and visual communication
• Ability to collaborate and work well with others
• Willingness to learn
• Experience with design platforms such as Canva preferred
• Basic understanding of website management and digital tools preferred